I wanted to share this post from Moon Rivers website for 3 reasons~I have a huge crush on their soaps.I love supporting this little family of makers and the below info is a good read on the truth of the generic soap industry.
THE REAL DEAL BY MOON RIVERS
Ok let me be honest: I know you can go to the grocery store and buy a couple bars of soap for what one bar of soap cost at Moon Rivers Naturals. When I first started making soap I was losing money trying to keep the cost of my soap around the same as the nicer generic brands. We wanted to share our product with the world, but not lose the farm doing it. So, we did some soul searching (and Google searching), and what we found about the commercial soap industry was disquieting.
What are we paying for when it comes to commercial soap? Where do all those fluffy white bubbles and steamy shower scenes come from in the Big Soap ads? Let's look at the production and quality of a commercially produced bar of soap. What's in it?
Below is from wikipedia. Just a few things that I found interesting.
"The Ivory soap bar (classic) contained: sodium tallowate, sodium cocoate or sodium palm kernelate, water, sodium chloride, sodium silicate, magnesium sulfate, and fragrance. The soap bar had a determined pH value: 9.5.
The drawback to the soap was its drying effect on the skin, as it had easily dissolved natural oils.
New varieties of Ivory soap contain altered ingredients, such as in "Simply Ivory" (or "simplement ivory"): sodium tallowate and/or sodium palmate, water, sodium cocoate or sodium palm kernelate, glycerin, sodium chloride,fragrance, one or more of the following: coconut acid, palm kernel acid, tallow acid or palmitic acid, and tetrasodium EDTA. The additional ingredients primarily are to reduce the harshness of the soap, since additional glycerin and fatty acids are typically used for that. Tetrasodium EDTA is primarily to reduce soap scum formation. Bars of Ivory now come without the words "soap" or "float" on the packaging, and they are made with the latter formula."
Above is a bunch of crap. Cheap crap that people put on their skin, which it dries them out, and it takes away your valuable natural body oils. What in the world would people buy this junk?? Well, lets look at the price tag. You can buy a 10 pack of ivory soap for $3. $3!!! How can they afford to sell a 10 pack of soap for $3? Well, my guess is from the amount of air and broken promises they whip in a 4oz bar of soap, but mostly all the inexpensive synthetic ingredients, the most common of which is sodium tallowate.
Sodium tallowate is not a new ingredient to soap. It is a derivative of animal fat, which has been rendered and made into soap way before Brad Pitt was raiding the liposuction clinics in Fight Club, but now that we have options, do you really want to rub your face with the fat of some scared, malnourished cow? Well, as Mr. Pitt discovered, the byproduct of our cattle industry is CHEAP, in his case free, and as the main fat used in most of the commercial soaps, that's how they can afford to sell you a 1,000 pack of soap for $3. If you even want to call it soap. We call it Bessie...
Now I know $7-$10 for a bar of soap seems a little steep when you compare it to your above option but let's look at what you get in our soap.
Lye. What is lye, or sodium hydroxide (or historically potassium hydroxide)? It is extracted from the ash of trees. All soap must have lye to be considered soap, and it has been a part of the process since the beginning Chemical reactions happen when combined with water and oils- saponification- and it becomes neutral.
Ok, so what's next? Our oils: organic coconut oil, organic olive oil, non-GMO safflower oil, organic shea butter, organic, Fair Trade, non-GMO palm oil. Next is the additives if you want to call them that. Additives in a sense of Clays, Organic herbs, Himalayan Salts, Dead Sea Salts, Organic Flowers, etc. All used to cleanse the skin and moisturize it and not to dry it out.
Next is our Essential Oils. NO FRAGRANCE OILS EVER. Essential oils. Pure, beautiful, smell good essential oils distilled from the actual plant. And since we aren't pumping our soaps full of fake crap, this is where the extra cost may come in. Essential oils can be expensive, organic oils can be expensive but we care about pure, raw, organic ingredients. This is our skin we're talking about. We need to treat it with the utmost respect. Why do we want to dry it out and take away our natural oils?
So, this is why are soaps are a little more expensive. It's because the ingredients in them are precious, nurturing, loving ingredients that take care of your skin and treat it kindly. Not damage it and dry it out.
Thank you Moon Rivers for sharing this post. Support small business and buy some amazing soap made with love and all kinds of yummy ingredients. I personally love chai spice & the Cedar shave soap. We are currently out of stock during the beauty makeover.